Our Guiding Principles


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As we grow and prosper, we promise to hold to the following core values:

OPPORTUNITY: We help women help themselves. We provide opportunities for our participants to discover their talents and develop skills to join the workforce and build a better life.

SERVICE: We strive to “do well by doing good.” We are a social enterprise that believes it is a basic human right to live a stable, healthy life. We serve our supporters, partners, participants and communities by delivering quality products with innovation and efficiency.

TRANSFORMATION: Our efforts transform more than the individual woman. The seeds of hope in one woman weave threads of success that expand to families and communities with a reach that touches individuals worldwide. From program participants and vendors to customers, donors and volunteers, their transformations make a difference.

EMPOWERMENT: Using the tools we provide, women are empowered to change their lives. Our supporters are empowered with the knowledge that they have contributed, not only to the self-worth and self-sufficiency of disadvantaged women, but also to the broad-reaching benefits our communities reap.

SUSTAINABILITY: Instead of a one-time handout, women acquire the tools needed to sustain themselves and their families for a lifetime. We believe in nurturing economic sustainability for our program participants and partners, being ever-mindful of our impact on the environment.